The printing industry: One or many?
James Cryer argues that there is a call for the consolidation of representative bodies across the printing sector and believes that an umbrella group is the way to go.
5 ways digital printing can change your business – and your life
James Cryer reckons it’s too easy for printers to get bogged down in technical arguments about digital printing, such as dye-sublimation v’s toner, or whether a thermal inkjet heads are preferable to piezo. He argues we should focus on what digital technology can do for us.
Measurement of success and the Re-allocation of Clients
Measurement of success and the re-allocation of Clients If you agree that your Company “owns” the Client, and they are not the “property” of the Sales Rep, then consider a regular review and measurement of clients and prospects. Measurement of sales is not rocket science, “how many calls are being made, how many of these…
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“Easy ways to get more sales”
Easy ways to get more sales Sales Reps – who “owns” the customer? It is fair to say, many companies are keen to find the Sales Rep that can “hit the ground running”, has an existing client base and huge network of prospects, thousands of dollars of business, and their only objective is to “get…
DetailsDo you want that now, later or whenever?
Do you want that now, later or whenever Our resident industry sage ponders ways and means of solving that most vexatious of all printing questions: how to maintain margins in an increasingly competitive market? I know it’s normally not good form to adopt the ‘bad guys’ as role models but sometimes we can learn from those…
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Baby Boomers – “Lifestyle Era”
FACT: Did you know that as the ‘Baby Boomers’ start to retire the Australian workforce will need an additional 4.4 MILLION workers? And not all of these workers are wanting to retire completely. Welcome to the dawning of the ‘Lifestyle Era’ of our workforce. With a lifetime of experience that can only be earned over time,…
DetailsFollow the leaders
Age is no barrier when it comes to running a successful printing business, writes James Cryer, who believes that it is time to start harnessing the wisdom of our elders. To paraphrase Oscar Wilde, the collapse of one printing company is an unfortunate accident, but two in the one month is just sheer carelessness. Just…
DetailsWould the real Printing Industry please stand up?
No owner likes it when their business collapses, but, asks James Cryer, would it hurt for them to stand by their staff to the end? We all like to claim our industry is a role model of good corporate governance and the last proud bastion of true craftsmanship – the National Print Awards tell us…
DetailsOne Industry or many, we need to work together
What’s in a name? Quite a lot, and it is time the printing industry thought about how it promotes itself, says Print21 columnist, James Cryer. Last week’s GASAA seminar was useful for at least one reason: it brought the debate on alternate ways of trying to make a dollar, out of the closet and into…
DetailsSupply side should share the journey with customers
It’s time for press manufacturers to work closer with their customers and look further than the next sale, says James Cryer. For decades, those few but powerful manufacturers of offset presses have enjoyed a certain asymmetry when negotiating with their print customers – typically small – and scattered around the globe. As an industry, do…
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