The smoking gun that taints our industry

At a time when printing is under fire for being an environmental enemy, the industry must work out what to do about Gunns. Regular Print21 commentator, James Cryer, shares his thoughts. Our industry’s new-found embrace of environmentalism (“accidental environmentalists” in Phil Lawrence’s terms) is to be commended. As converters, we may be very proud of…

If only paper didn’t grow on trees

The recent APIA meeting gets industry commentator, James Cryer, thinking about what needs to be done next. He shares his thoughts. I am all in favour of anything which promotes paper and print. Having said that, the thought of chopping down trees is only one step up the food-chain from clubbing Canadian fur-seals in the…

Shades of grey over colour standards

The industry is abuzz with talk of adopting colour standards, but Print 21 commentator, James Cryer, questions whether it is being sold as a technological must-have and asks a number of questions that all businesses should consider. Our industry is putting its jaws into the lion’s den as we progress down the path towards increased…

New life for the old print awards

Our industry’s National Print Awards have moved on from the days when ‘die-cut presentation folders’ were all the rage. Or when ‘postcards’ were considered an exciting marketing medium. Or, for crying out loud, when ‘one-colour printing’ would actually raise an eyebrow. We should upgrade the classifications to reflect modern realities. Download full articles here: 06-06-22…